Alta Ski Area has appointed David P. Hirasawa as general manager. He succeeds Michael Maughan, who worked at Alta for 36 years, including nine years as general manager. Hirasawa will become Alta’s fifth GM in its 89 years of operations. He has more than two decades of leadership experience in the ski and resort industry, with a background spanning resort operations, finance, strategic planning, capital investment and development. Most recently, Hirasawa served in a senior management role for Boyne Resorts, where he worked across multiple resort properties within the company’s portfolio. Before joining Boyne, Hirasawa spent nine years at Grand America Hotels & Resorts, where he worked in accounting, resort operations, financial planning, risk management and information technology across a portfolio that included Sun Valley Resort, Snowbasin Resort and six other hospitality properties. Hirasawa’s experience in the ski industry also includes leadership positions at Steamboat Ski & Resort Corp., Canyons Resort, Talisker Mountain and American Skiing Co. His early career included investment banking in New York.
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